Importance of Survey Completion in Data Reliability We’ve come to appreciate the critical importance of quality data gathering for understanding essential aspects of our clientele. Oftentimes we rely on survey designs that encourage high completion rates. So, let’s delve into how survey completion affects the data’s dependability while considering an optimal number of questions to […]
Email Marketing vs SEO: The Ultimate Battle in Digital Marketing Whether you’re just dipping your toes in the digital marketing waters or you’ve established a substantial presence already, you’ve likely heard about two crucial strategies – email marketing and search engine optimization (SEO). Determining which is a more profitable investment for your company might still […]
Boost Your Online Sales With Social Media Selling Tools With the rise of social media platforms as go-to spaces for product discovery, businesses are increasingly invested in making their social media channels profitable. If your business is not doing this already, you certainly should consider it. Social media marketing is a strategy that 87% of […]
Website Optimization for Lead Generation: A Comprehensive Guide As a business owner in this digital age, your website acts as a hub for generating leads. However, it’s not just about adding a “Click Here” button and waiting for leads. Marketers and designers, like the team at MKTG Plan, must strategize. This comprehensive guide delves into […]
The Genius of Walmart’s Mean Girls–Themed Black Friday Marketing From the Big Screen to Your Screens One of the greatest pop-American treasures, Mean Girls, which hit the theaters back in 2004, still continues to captivate audiences. Not one to miss a golden opportunity, Walmart skillfully incorporates this classic drama into a clever Mean Girls-themed campaign […]
Comprehensive Guide to Creating a Successful Email Newsletter Email newsletters are an integral part of every successful email marketing strategy. Not only do they provide your customers with valuable insights, but they also play a significant role in driving them to purchase more of your products and engage more with your brand. Evidence shows that […]
Mastering the Art of Social Media Content Scheduling with a Calendar Introduction Have you ever found yourself racing against time to generate social media content? Perhaps you have been in a situation where content creation had to be done hastily, very close to the publication deadline. More often than not, such rushed content fails to […]
Guidelines to Execute Local SEO Strategies for a New Brick-and-Mortar Location Starting up a new physical location can be both exciting and hectic. As a specialist in local SEO, your responsibility is to get the new location noticed as quickly as possible, and this calls for coordination between various teams and channels, all the while […]
Embracing Artificial Intelligence and SEO in Content Creation In our rapidly evolving digital era, AI and SEO professionals are continuously exploring mechanisms to effectively incorporate AI into their strategic content. For anyone floundering with the notion of how AI and SEO could work seamlessly in content, this article provides a deep dive into: – Google’s […]
The Digital Transformation of B2B Selling In the dynamic landscape of business, consumer expectations are not the only ones that continue to evolve. The requirements of B2B audience have also seen a significant shift. It’s no longer merely about the product features, pricing or traditional factors. Today’s B2B buyer is looking for engaging digital experiences, […]
Decoding the Enigma of Google’s Automatically-Created Assets In September, Google introduced an innovative feature known as “Automatically-Created Assets” (ACA) for responsive search ads, taking advantage of technological advancement and catering to marketers globally in eight languages: Dutch, English, French, German, Italian, Japanese, Portuguese, and Spanish. Despite the rollout, bafflement prevails among advertisers seeking to understand […]
Exploring the Capabilities of Growth Marketing Agencies Do you ever find yourself trying to navigate through a labyrinth of options, yearning to determine the right one? It feels much the same when examining the vast landscape of growth marketing agencies. Growth marketing agencies are your rocket-fueled accelerators, employing data-backed strategies to procure, engage, and retain […]
